It would seem that most of our Auckland based designers didn’t get the memo about the country being in economic despair. If they’re not opening up new stores like Karen Walker, WORLD, Zambesi or Annah Stretton, they’re heading into sexy new waters like Lonely Hearts. Lonely by Lonely Hearts is the mouth wateringly hot new lingerie line by the Auckland based streetwear company, and, as a special Happy Birthday treat for me, they gave me first dibs on the lookbook photos. So here they are for you. They were shot by Karen Inderbitzen Waller, and feature international model Mak from August. So far the lingerie has been picked up by a few Australian stores, including the online MyCatwalk. It will also be available in Auckland from MyHart.
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