#774 Murray Crane and his ‘Politically Incorrect Job Ad’ on Breakfast


Screengrab /TVNZ

Murray Crane – the man behind Little Brother, Gubb and Mackie and Crane Brothers; maker of my upcoming maroon suit; and unabashedly fearsome employer was on TVNZ’s Breakfast this morning talking with Paul Henry about the controversial Help Wanted advertisement he placed on his Crane Brothers blog three weeks ago. Paul Henry (being Paul Henry) took great pride in reading out the entire advert live on air, placing special emphasis on certain words – ‘fabulous, mutter, bitching and moaning, shut up’. He then asked, “Murray are you an arse of an employer?”

Besides that though, the interview showed Murray in a very favourable light – a lot of talk of the importance of customer service (and its gradual demise in New Zealand), and plenty of little digs from Paul at the unemployed – “It’s probably a little bit early for many of these people to be up at the moment, but they’ll be watching us right now in a semi-comatose state as a result of having drunk too much last night,” (who would ever guess the man once ran for National?).

The most interesting bit though was the admission from Murray that a Help Wanted ad placed on a job website would generally bring him 60-80 applicants. This time round, he’s had three – but apparently all highly capable and well suited to the job. I guess his job ad served its purpose then – weeding out the unsuitable masses.

Finally, what is it about Murray that instills the fear of God in his employees? According to him, the high standards he demands.

Watch the full clip here.

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Comments

  1. Anonymous says

    I’ve never worked for Murray, but I modelled for him a few times when I modelled for Little Brother back in the day, so anyway, there’s a definite presence to the guy that is some what intimidating, you automatically want his approval and want to do really well. It’s hard to explain really.

  2. Anonymous says

    obviously wanting to keep his approval eh? … is that what a good blogger does? only puts what might get you a free t-shirt for Xmas up ? anything that won’t make him happy is avoided? Congratulations on the size of your balls in correlation to his previously mentioned apendage!

  3. Anonymous says

    Huh. I applied but never heard anything back so presumed he had received so many replies that mine had come to late…

  4. says

    It’s amazing the publicity that can be gained from a well crafted or quirky job ad. Does anyone remember last years help wanted ad from Murder Burger? Working in retail recruitment, we have definitely seen a change in the candidate market since the recession. Many of our clients are overwhelmed with sub par applicants when posting job ads. However there are some great candidates out there it’s just a matter of attracting them or knowing where to find them.

  5. says

    It’s amazing the publicity that can be gained from a well crafted or quirky job ad. Does anyone remember last years help wanted ad from Murder Burger? Working in retail recruitment, we have definitely seen a change in the candidate market since the recession. Many of our clients are overwhelmed with sub par applicants when posting job ads. However there are some great candidates out there it’s just a matter of attracting them or knowing where to find them.

  6. Juliette B. says

    Why would anybody want to damage their arteries for this guy? Sadomasochists. Wonder if he also hates women, or if he’s just ageist.

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