#1773 Stolen Girlfriends Club showed their S/S 2011 collection in a supermarket

Never ones to shy from a good publicity stunt, Stolen Girlfriends Club staged the greatest guerrilla fashion show ever seen in New Zealand this morning, inside the Freemans Bay New World supermarket. This is the view from the personal hygiene aisle. Look out for former Black Caps.


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  1. Nat says

    Great concept, terrible collection. For the past 3 seasons it’s just been scoop hems and boring draped dresses. It’s like they got tired of the actual clothes and instead realized their longtime dream as a marketing stunt group who collaborates with sleazy energy drink companies. Is it some unspoken NZ fashion equivalent of ‘don’t mention the war’? Sure felt like it at fashion week.

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