Hey, gidday mates! On Monday night in New York City, the team behind Hugo Boss’ new fragrance #BOSSTHESCENT very kindly invited me, Moti Ankari and Justin Livingston along to the premiere of the third installment of the Divergent series — Allegiant — including a walk on the
red black carpet, a cushy seat on the mezzanine, all the popcorn we could eat, and a private audience with star of the films (and BOSS THE SCENT) Theo James. Here’s what went down.
The celebs were out in full force — over the course of an hour I clocked Shailene Woodley, Theo James, Miles Teller, Zoe Kravitz, Ansel Elgort and Jeff Daniels (he plays the baddie). It was Ansel’s birthday, so before the film began, Shailene requested that every person in the theater sing him happy birthday. We obliged. He seemed chuffed.
I wore my favorite charcoal suit with a club collar shirt, knit tie, and a spritz of BOSS THE SCENT*.
The film itself was jam packed with action, adventure, subterfuge (hello Miles Teller), murder, and some darrrrrk moments with references to human trafficking; not to mention dictatorship by a tall, power-hungry blond dude. Sound familiar? I won’t tell you what happens, but if you were a fan of the previous two films, you’re guaranteed to like this one. It’s out this week, go see it!
After the film, we all headed to Cipriani for the party, and a quick chat with Theo James. Moti and I spoke with him about the perils of living in the Financial District; the cities in which he spends most of his time (London, Los Angeles and New York), and the fact that his dad is a New Zealander. Small world!
*I’m well aware that describing a fragrance with words is akin to reading about a sunset, but my blind smell test detected a spicy hit at the beginning, with sweet amber or vanilla appearing later, and tobacco at the end. According to the official report, however, the key notes are ginger, maninka (an African fruit), and leather. Go out and smell it for yourself. Let me know if you smell what I smell.
Disclosure: This post was sponsored by BOSS THE SCENT.
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